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Showing posts from October, 2023

Narrative

Read  Media Factsheet 14 - Telling Stories: The Media's Use of Narrative  and answer the following questions: 1) Give an example from film or television that uses Todorov's narrative structure of equilibrium, disequilibrium and new equilibrium.  In the movie Train To Busan, the equilibrium is that Seok-woo and his daughter are travelling back home. The disequilibrium is the zombie apocalypse where they are attacked and are trying to reach the safety point Busan. The New equilibrium is when his daughter reaches Busan and is finally safe. 2) Complete the activity on page 1 of the Factsheet: find a  clip  on YouTube of the opening of a new TV drama series (season 1, episode 1). Embed the clip in your blog and write an analysis of the narrative markers that help establish setting, character and plot. https://youtu.be/49_44FFKZ1M  (Trailer as i cant find full episode) Temporal Market: It is day as seen through the main characters bedroom window. Geographical  marker: The city shown

Genre

  Task 1: Genre factsheets Complete the following tasks using the  Media Factsheets  available on the Media Shared drive.   Y ou'll find them in our  Media Factsheet archive : M:\Resources\A Level\Media Factsheets or can  access them online using your Greenford Google login here . Create a new blogpost in your Exam blog called 'Genre blog tasks' and complete the following: Read  Media Factsheet 03 - Genre: Categorising texts  and answer the following questions: 1) What example is provided of why visual iconographies are so important? Genre are categories or types of media text and are recognised  through the repeated use of generic codes and conventions.  The iconographies  work together to indicate a genre. 2) What examples are provided of the importance of narrative in identifying genre? Watching a film or tv show or even reading a newspaper. Soap opera is also seen to have a particular genre like dealing with a serious  situation. 3) What is the difference between charac

Reception theory

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  Part 1) Applying Reception theory to adverts Look back at the adverts you have been analysing in  last week's lessons on Reading an Image and media codes  (RBK 50 Cent and one of your choice).  1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert? The preferred reading for the RBK 50 Cent advert is to be able to distinguish their individuality and identity with Reebok. They could feel a sense of success and achievement as their life changes for the better. This can also insinuate how unique everyone is as the brand is made for everyone. The negotiated reading would be as how their advert has no placement of their product making viewers question the true intentions of the advert. This could force people to assume how Rebook is instead promoting 50 Cent and his life story. This random collab instead attracts audience for the wrong reason and could cause confusion on the brand. The oppositional reading could be how Rebook has used 50 Cent for p

Reading an image - media codes

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  1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson:  Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes. The  technical codes  used in the RBK 50 Cent advert is camerawork where the audience are given a split screen between 50 Cents close up of his grim expression and a picture of his fingerprints to reinforce the idea of his past criminal activities. The advert is general ly dramatic through its choice of a dark background and the lighting that directly hits 50 Cents face to highlight his importance in representing Rebook. The editing used for the split screen may be purposely situated to create a dynamic difference between his past and present  and how he may want to compare how much he has changed. The writing is also placed on the right side of the advert trying to not block 50 Cents face and his identity. The written and verbal code s u